I’m a creative designer based in the East Midlands, UK, with over 16 years of experience in design and the creative industry. My background in the gift and greeting card market has allowed me to collaborate with licensed brands, refine my skills, and expand my creative perspectives.
Today, I help elevate brands across diverse industries, bringing fresh insights and a thoughtful, honest, and considered approach. Every project is unique, and I shape my approach to fit its distinct challenges and goals. Diligent in finding the right solutions, ensuring clarity and strategy are at the heart of my design process.
My passion for painting and enhancing spaces in turn also informs my approach to branding as I love creating harmony and meaning in my work, making every interaction memorable and lasting.
At my core, I’m committed to purposeful design. I’m passionate about projects that create positive, lasting impact and deeply motivated by the knowledge that my work makes a meaningful difference.
Outside the studio, you’ll find me walking in the Peak District, painting, kitchen dancing, and exploring cuisines from around the world.
If you’d like to discuss an upcoming project—or just say hello—feel free to gently smush the contact button.